Rohit Bhargava

Non Obvious Mega Trends

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The future belongs to non-obvious thinkers. This book is your guide to becoming one.

For the past ten years, Rohit Bhargava’s signature annual Non-Obvious Trend Report has helped over a million readers discover more than 100 trends changing our culture and how business is done. Now for the first time after a decade of publishing more than 100 trend predictions, for the first time to identify ten revolutionary new Megatrends that are transforming how we work, play and live.

This completely revised 10th Anniversary edition of Non-Obvious also offers an unprecedented look behind the scenes at the author’s signature Haystack Method for identifying trends, how you can learn to predict trends for yourself and what it really takes to win the future.

"Sometimes doing something so unusually, in such a different way, by focusing on the things others aren’t, can be the best way to stay competitive." -- @rohitbhargava via #DodgeOutlook20 pic.twitter.com/7yj5DesZ8s

— DodgeData&Analytics (@DodgeData) October 31, 2019

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