Question 1

What is Bedside Reading® and what do you do?

Accepted Answer

Bedside Reading® connects authors with readers by placing curated books in luxury hotels and promoting them through media and review programs. Guests can read and take books home. Core elements include luxury hotel placements, ethical review programs, and national media exposure.

Question 2

How does the program work for authors?

Accepted Answer

Each month, books are vetted, matched to hotel partners, and promoted. Typical steps include application, hotel matching, placement in rooms or suites, ongoing media and social promotion, and optional events like signings or special campaigns.

Question 3

Who do you serve?

Accepted Answer

We serve authors, publishers, and luxury hotels. Authors gain visibility and discovery; hotels enhance guest experience with curated books; media and reviewers access vetted titles suitable for their audiences.

Question 4

What kinds of books do you accept?

Accepted Answer

We accept professionally produced titles aligned with upscale travelers, across genres like fiction, non-fiction, business, children’s, and memoirs. Political or religious books are not accepted. Non-bestsellers are reviewed case-by-case.

Question 5

Do you work with indie or first-time authors?

Accepted Answer

Yes, we work with major publishers, independent publishers, and individual authors. Emerging or indie authors reach qualified readers faster, while established authors gain extra visibility and prestige.

Question 6

How many books do you need from an author?

Accepted Answer

Typical physical placements range from 50 to 400 copies per property. Requirements vary by hotel size, occupancy, and program design. Rates remain the same regardless of quantity.

Question 7

Do you guarantee media coverage or reviews?

Accepted Answer

No. While we actively pitch to media and promote books via social channels, editorial decisions remain with outlets. We maintain integrity by not promising outcomes we cannot control.

Question 8

What results or ROI can authors expect?

Accepted Answer

Authors gain visibility, credibility, and discoverability with traveling readers. Outcomes may include hotel placements, media features, social and newsletter promotion, and support for bestseller campaigns or online sales (not guaranteed).

Question 9

How does this help speakers or entrepreneurs who have a book?

Accepted Answer

Book placements act as silent sales and positioning tools in luxury settings. Guests are introduced to your brand or expertise, which can lead to speaking invitations, consulting leads, workshops, or product sales.

Question 10

What types of placements do you offer (print, digital, events)?

Accepted Answer

We offer physical books in rooms or gift bags, digital e-books and audiobooks, and experiential placements such as author signings, talks, and hotel events.

Question 11

How do your ethical review programs work?

Accepted Answer

Books are vetted for quality and suitability before being shared with reviewers, media, and influencers. Honest feedback is encouraged, preserving credibility for both authors and audiences.

Question 12

What does a typical author package include?

Accepted Answer

Packages may include physical and digital book placements in hotels, social media promotion, and optional bestseller campaign support. Components vary by author and goals.

Question 13

Do you help with writing, editing, or publishing?

Accepted Answer

Yes. Services include copyediting, design, formatting, launch strategy, and, optionally, developmental editing through separate coaching or add-ons.

Question 14

How do I apply to have my book considered?

Accepted Answer

Submit an application through our website. We review the book, assess fit with criteria and hotel partners, and follow up with next steps, discussing goals, ROI, and suitable packages.

Question 15

What if my book is not accepted into the core hotel program?

Accepted Answer

If a book isn’t a fit, we offer lower-cost or alternative marketing resources, like educational guides and marketing tips, helping authors grow visibility and readership while maintaining community support.

April 2018 Media